The art of storytelling in marketing: How to create engaging and relatable content
“People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe” by Simon Sinek What Simon really means by that is people are more likely to buy the story behind what you are doing than what you doing itself. How a person feels about your brand typically determines whether they want to buy your products or services. By telling your band’s story that connects with your customers’ challenges, you create an experience that resonates with them. The only way you can connect your brand story with the spirit of your…
